Research on Constructing a Trustworthy,Loveable,and Respectable Image of China in the Context of International Public Opinion Guidance——Acase study of the content from the overseas edition of the People's Daily
The shaping of a trustworthy,loveable,and respectable image of China is conducive to enhancing the international trust in China,which in turn contributes to increasing our power in international public opinion guidance.To create a trustworthy,loveable,and respectable image of China,it is necessary to actively seek breakthroughs from three aspects:theoretical foundations,construction methods,and communication practices.Specifically,to shape a trustworthy,loveable,and respectable image of China,it is necessary to deepen communication and integration with the world on the basis of strengthening international public opinion guidance;To shape a trustworthy,loveable,and respectable image of China,it is necessary to condense author-itative narrative brands with public opinion guidance;To shape a trustworthy,loveable,and respectable image of China,we cannot simply view interna-tional audience as a whole,but should adopt targeted and differentiated shaping strategies based on the characteristics of the audiences.
international public opinion guidancethe image of Chinanational image construction
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