The Ideal Prospect and Challenge Response of the Intelligent Media Dissemination of the CPC's Revolutionary Spirit
The intelligent media communication of the revolutionary spirit of the Communist Party of China is not only a result of con-forming to the drive of smart media technology,but also an outcome of the proactive transformation in the dissemination of the revolu-tionary spirit.In this process,intelligent media technology drives a comprehensive transformation in the dissemination of revolutionary spirit,which is concentratedly embodied in the structural optimization and functional reconfiguration aimed at the Party's long-term governance,the red regime never changing its color,and the enhancement of the demand for a better life.But this transform is never a smooth sailing,due to the existence of such realistic predicaments as the chaotic phenomena of capital and technology collusion exacer-bating the entertainment-oriented dissemination content,the risk of losing control over dominance of dissemination caused by techno-logical autonomy,the trend of the separation of dissemination objects intensified by the intelligence gap,and the consequences of weak-ened dissemination influence caused by information overflow,which constitute the main obstacles to the intelligent media dissemination of the revolutionary spirit.With regard to this,we should have a deep understanding of the occurrence mechanism of the revolutionary spirit dissemination in the development of intelligent media,and explore practical strategies to address challenges from such dimensions as top-level design,value guidance,matrix construction,and promoting governance with intelligence.
the revolutionary spirit of the CPCintelligent media communicationideal prospectchallenge response