新闻大学2024,Vol.219Issue(7) :74-88.

复杂情绪与自我物化:抖音使用对女性改变外貌意愿的影响

Complex Emotion and Self-Objectification:The Effect of Douyin Use on Female Users'Intentions to Change Appearance

潘文静 周璇 唐铮
新闻大学2024,Vol.219Issue(7) :74-88.

复杂情绪与自我物化:抖音使用对女性改变外貌意愿的影响

Complex Emotion and Self-Objectification:The Effect of Douyin Use on Female Users'Intentions to Change Appearance

潘文静 1周璇 1唐铮1
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作者信息

  • 1. 中国人民大学新闻学院,北京 100872
  • 折叠

摘要

本研究聚焦抖音女性用户,参考物化、感知—情感—行为意愿范式理论,通过对抖音女性用户的大规模问卷调查(N=8340),探讨不同的抖音使用与女性积极和消极情绪、自我物化和改变外貌意愿之间的关系.女性用户主动抖音使用正向预测积极情绪、自我物化与改变外貌意愿;被动抖音使用负向预测积极情绪,正向预测消极情绪、自我物化和改变外貌意愿.两种抖音使用方式,虽然带来不同的情绪体验,但本质上加剧了女性的自我物化和对外表的不满;塑形、减肥、改变外貌的种种方式,看似提供了自由选择,本质上还是对社会标准的屈从.

Abstract

Adopting theory of objectification and perception-emotion-behavior paradigm,this study focused on female users of Douyin.Through a large-scale survey on female users of Douyin,we explored the relationship between the two different types of Douyin use and female users'positive and negative emotions,self-objectification and their intentions to change appearance.The results showed that female users'active use positively predicted positive emotions,self-objectification and intentions to change appearance;passive use negatively predicted positive emotions,while positively associated with negative emotions,self-objectification and intentions to change appearance.Although the two types of Douyin use may bring different emotional experiences,they essentially aggravate women's self-objectification and dissatisfaction with appearance;body building,weight-loss,and appearance change may seem to offer freedom of choice,but it is essentially a conformity to social standards.

关键词

抖音/主动使用/被动使用/身体意象/自我物化

Key words

Douyin/active use/passive use/body image/self-objectification

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基金项目

中国人民大学2022年度中央高校建设世界一流大学(学科)()

特色发展引导专项资金()

中央高校基本科研业务费(2022XWTD006)

出版年

2024
新闻大学
复旦大学

新闻大学

CSTPCDCSSCICHSSCD北大核心
影响因子:1.077
ISSN:1006-1460
参考文献量9
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