Practice the Ideology of Party Media Management Based on the Texts Analysis of Editorials on People's Daily
Based on discourse analysis of the editorials on People's Daily,this paper examines the interaction between editorials and their social context.It finds that it order to implement the party's media management principle effectively,it is necessary to publicize the party's theoretical policies with the pulse of the times,and abide by the principle of authenticity,objectivity,and comprehensiveness with emphasis on affinity,readability and the continuous improvement of objectivity and accuracy.
party newspaperthe party governs the mediaeditorialsdiscourse analysis