The Generation Mechanism and Compensation Behavior of Gender Gap in Appearance Anxiety in Social Media
By observing the representation of appearance anxiety of male and female users in Douyin and Weibo platforms,this paper explores the gender differences and generation mechanism of appearance anxiety in the social media field.It founds that the competition for gaze power and the difference in the width of individual media use,social norms,and gender echo chamber effects may lead to differences in anxiety between male and female.Users will relieve anxiety through cognitive compensation,social network compensation and media compensation respectively.
NETL
NSTL
万方数据
