Opportunities and Challenges of China's Cross-Cultural Communication to Central Asia in the Context of VR/AR Technology
Set against the backdrop of the intelligent media era,this paper analyzes the challenges faced by China in cross-cultural communication towards the Central Asian region.It further explores the potential of Virtual Reality(VR)and Augmented Reality(AR)technologies in facilitating cross-cultural exchanges,as well as their current limitations.The research points out the innovative pathways in China's cross-cultural communication in Central Asia,with the expectation of innovating cross-cultural communication models through"technology plus"thinking,thereby enhancing China's cultural soft power and international discourse power.
cross-cultural communicationvirtual reality technologyaugmented reality technologyinternational discourse power