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媒体融合十年的变与不变

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中国的媒体融合经历了政策倡导、渐次推进和深度融合三个时期,实现了从现代传播体系到全媒体传播工程的思维转型和跨越.媒体融合在追求技术革新的同时,始终坚守维护人民利益、传播主流价值和推进社会治理的核心价值.未来的媒体融合将继续在变革与不变之间寻求平衡,在存量革新、增量拓展和变量突破等方面不断创新,共同促进媒体行业的可持续发展.
The Transformation and Persistence of Media Convergence over the Past Decade
Media convergence has undergone three periods:policy advocacy,progressive advancement,and deep integration,realizing the transformation and leap of thinking from the modern communication system to the all-media communication project.It has consistently adhered to the core values of safeguarding the interests of the people,disseminating mainstream values,and advancing social governance.In the future,media convergence will continue to strike a balance between transformation and persistence,and constantly make innovation in terms of stock innovation,increment expansion and variable breakthroughs,jointly promoting the sustainable development of the media industry.

media convergencepractical coursevalue adherencefuture trend

周海娟

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南京晓庄学院,新闻传播学院

媒体融合 实践历程 价值坚守 未来走向

2024

新闻知识
陕西日报社 陕西省新闻研究所 陕西省新闻工作者协会

新闻知识

影响因子:0.392
ISSN:1003-3629
年,卷(期):2024.(8)