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"一带一路"倡议下中国文化对外传播的价值与路径研究

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在社会信息化、文化多元化、经济全球化、世界多极化背景下,"一带一路"倡议的科学推进为中国文化对外传播事业的创新发展提供了宝贵机遇.该倡议对于促进文化交流、弘扬中国传统价值观、促进经济增长具有重要价值.为了与"一带一路"倡议相契合,相关部门应采取以传播主体为重点,实现中国文化的有效传播;以文化产品为抓手,实现中国文化的精准传播;以经济效能为导向,实现中国文化的协同传播等策略,推动中国文化走向世界,增强国际影响力.
Research on the Value and Path of Chinese Culture External Communication Under"the Belt and Road"Initiative
In the context of social informatization,cultural diversity,economic globalization and world multipolarization,the sci-entific promotion of the"the Belt and Road"initiative has provided a valuable opportunity for the innovative development of Chi-nese cultural external communication.This initiative has important value in promoting cultural exchange,promoting traditional Chinese values,and promoting economic growth.In order to fit in with the"the Belt and Road"initiative,relevant departments should focus on the main body of communication to achieve the effective dissemination of Chinese culture;use cultural products as a lever to achieve precise dissemination of Chinese culture;take economic efficiency as the guide,realize the coordinated com-munication of Chinese culture and other strategies,so as to promote Chinese culture to the world and enhance its international in-fluence.

"the Belt and Road"initiativeChinese cultureexternal disseminationvaluepath

王丽姝

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四川传媒学院 外国语部,四川 成都 610059

"一带一路"倡议 中国文化 对外传播 价值 路径

2024

盐城工学院学报(社会科学版)
盐城工学院

盐城工学院学报(社会科学版)

CHSSCD
影响因子:0.172
ISSN:1008-5092
年,卷(期):2024.37(3)
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