首页|全球价值链重构视域下数字创意产业高质量发展的机理、路径与中国对策

全球价值链重构视域下数字创意产业高质量发展的机理、路径与中国对策

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面对全球价值链重构与国际分工格局大调整的机遇与挑战,如何塑造中国数字创意产业竞争新优势,摆脱"低端锁定"与"高端封锁"双重困境,从而实现高质量发展日益引起关注.全球价值链嵌入影响数字创意产业高质量发展,主要通过竞争创新效应、产业关联效应、规模经济效应和吸收门槛效应四个作用机制实现.在全球价值链重构视域下,推动数字创意产业高质量发展,需要走技术应用创新、内容生产创新、制度治理创新以及业态融合创新等中高端发展路径.然而,上述作用机制和实现路径对于特定国家或地区而言,只是提供了一种可能性而非必然性.目前中国数字创意产业发展既有优势也有不足,应该紧抓全球价值链重构的契机,推动数字创意产业积极迈向全球价值链中高端,实现高质量跨越式发展.为此,本文提出提高技术创新能力、强化内容生产创作、建立互动竞争机制、创造稳定政策环境、重视知识产 权保护、加强供应链式整合等对策建议.
The Mechanism,Path and China's Countermeasures for the High Quality Development of Digital Creative Industry from the Perspective of Global Value Chain Reconstruction
Faced with the opportunities and challenges of global value chain restructuring and major adjustment of in-ternational division of labor,how to shape a new competitive advantage in China's digital creative industry,break free from the dual dilemma of"low-end lock-in"and"high-end blockade",and achieve high-quality development is increasingly attracting attention.Through analysis finds that the embedding of global value chains affects the high-quality development of digital creative industries,mainly through five mechanisms:competitive innovation effect,in-dustry correlation effect,economies of scale effect,low-end locking effect,and absorption threshold effect.In the perspective of global value chain reconstruction,promoting high-quality development of the digital creative industry requires taking mid to high-end development paths such as innovation in technology application,content production,institutional governance,and business integration.However,the above-mentioned mechanisms and implementation paths only provide a possibility rather than a necessity for specific countries or regions.At present,the development of China's digital creative industry has both advantages and disadvantages.We should seize the opportunity of restructu-ring the global value chain,promote the digital creative industry to actively move towards the mid to high end of the global value chain,and achieve high-quality leapfrog development.Therefore,this article proposes countermeasures and suggestions such as improving technological innovation capabilities,strengthening content production and crea-tion,establishing interactive competition mechanisms,creating a stable policy environment,emphasizing intellectual property protection,and strengthening supply chain integration.

Global Value ChainDigital Creative IndustryHigh Quality DevelopmentUpgrade Path

车树林、贾必玉、余成雷

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南京财经大学经济学院,江苏南京 210023

全球价值链 数字创意产业 高质量发展 升级路径

南京市社会科学基金一般项目(2023)国家社会科学基金艺术学青年项目(2020)

23YB2020CH193

2024

艺术百家
江苏省文化艺术研究院

艺术百家

CSTPCDCHSSCD北大核心
影响因子:0.499
ISSN:1003-9104
年,卷(期):2024.40(1)
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