艺术百家2024,Vol.40Issue(1) :56-63.

全球价值链重构视域下数字创意产业高质量发展的机理、路径与中国对策

The Mechanism,Path and China's Countermeasures for the High Quality Development of Digital Creative Industry from the Perspective of Global Value Chain Reconstruction

车树林 贾必玉 余成雷
艺术百家2024,Vol.40Issue(1) :56-63.

全球价值链重构视域下数字创意产业高质量发展的机理、路径与中国对策

The Mechanism,Path and China's Countermeasures for the High Quality Development of Digital Creative Industry from the Perspective of Global Value Chain Reconstruction

车树林 1贾必玉 1余成雷1
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作者信息

  • 1. 南京财经大学经济学院,江苏南京 210023
  • 折叠

摘要

面对全球价值链重构与国际分工格局大调整的机遇与挑战,如何塑造中国数字创意产业竞争新优势,摆脱"低端锁定"与"高端封锁"双重困境,从而实现高质量发展日益引起关注.全球价值链嵌入影响数字创意产业高质量发展,主要通过竞争创新效应、产业关联效应、规模经济效应和吸收门槛效应四个作用机制实现.在全球价值链重构视域下,推动数字创意产业高质量发展,需要走技术应用创新、内容生产创新、制度治理创新以及业态融合创新等中高端发展路径.然而,上述作用机制和实现路径对于特定国家或地区而言,只是提供了一种可能性而非必然性.目前中国数字创意产业发展既有优势也有不足,应该紧抓全球价值链重构的契机,推动数字创意产业积极迈向全球价值链中高端,实现高质量跨越式发展.为此,本文提出提高技术创新能力、强化内容生产创作、建立互动竞争机制、创造稳定政策环境、重视知识产 权保护、加强供应链式整合等对策建议.

Abstract

Faced with the opportunities and challenges of global value chain restructuring and major adjustment of in-ternational division of labor,how to shape a new competitive advantage in China's digital creative industry,break free from the dual dilemma of"low-end lock-in"and"high-end blockade",and achieve high-quality development is increasingly attracting attention.Through analysis finds that the embedding of global value chains affects the high-quality development of digital creative industries,mainly through five mechanisms:competitive innovation effect,in-dustry correlation effect,economies of scale effect,low-end locking effect,and absorption threshold effect.In the perspective of global value chain reconstruction,promoting high-quality development of the digital creative industry requires taking mid to high-end development paths such as innovation in technology application,content production,institutional governance,and business integration.However,the above-mentioned mechanisms and implementation paths only provide a possibility rather than a necessity for specific countries or regions.At present,the development of China's digital creative industry has both advantages and disadvantages.We should seize the opportunity of restructu-ring the global value chain,promote the digital creative industry to actively move towards the mid to high end of the global value chain,and achieve high-quality leapfrog development.Therefore,this article proposes countermeasures and suggestions such as improving technological innovation capabilities,strengthening content production and crea-tion,establishing interactive competition mechanisms,creating a stable policy environment,emphasizing intellectual property protection,and strengthening supply chain integration.

关键词

全球价值链/数字创意产业/高质量发展/升级路径

Key words

Global Value Chain/Digital Creative Industry/High Quality Development/Upgrade Path

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基金项目

南京市社会科学基金一般项目(2023)(23YB20)

国家社会科学基金艺术学青年项目(2020)(20CH193)

出版年

2024
艺术百家
江苏省文化艺术研究院

艺术百家

CSTPCDCHSSCD北大核心
影响因子:0.499
ISSN:1003-9104
参考文献量21
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