Pathways and Practices for the Transformation and Upgrading of Rural E-commerce from the Perspective of E-commerce Education
Taking the undergraduate major of Internet E-commerce as the research object,this paper examines the promoting effects of Internet E-commerce education on rural economic development.Firstly,it analyzes the cur-rent challenges faced by rural economic development and the development opportunities presented by Internet E-commerce.Then,it discusses the implementation strategies for talent cultivation in Internet E-commerce,the construction of Internet E-commerce platforms,the promotion of agricultural products to markets,and the innova-tion of financial service models.Based on these analyses,this paper proposes a development strategy for rural Inter-net E-commerce,aiming to promote the transformation of rural industrial structures,enhance the market competi-tiveness of agricultural products,and provide a reference for the sustainable and healthy development of rural econ-omies.