Research on Government Trust Repair after Public Crisis Events Based on Perceived Fairness Theory
Exploring the mechanism of government trust repair from the perspective of fairness has significant theoretical and practical implications for the fields of crisis management and trust repair.This study constructs a government trust repair model based on the perceived fairness theory and attribution theory,and analyzes the mechanism of public perceived fairness and crisis attribution on government trust repair after public crisis events.Using an experimental scenario method for empirical testing,the study finds:(1)Strategies focused on outcome fairness,procedural fairness,and interactional fairness can effectively repair government trust.(2)There are significant differences in the effects of three fairness repair strategies on the cognitive and affective dimensions of government trust repair.(3)The government's attribution of responsibility and stability towards crisis events will affect the effectiveness of three fairness repair strategies.After a public crisis event,government can choose appropriate fairness repair strategy based on trust damage dimensions and attributions of crisis event.
public crisis eventstrust repairperceived fairness theoryattribution theory