英语旅游新闻中模糊语的语用分析
Pragmatic Analysis on Fuzzy Language in English Travel News
赵杭飞1
作者信息
摘要
近年来,旅游业催生了旅游新闻报道的出现和兴盛.相比国外,中国媒体仍需发挥舆论引导作用,以促进旅游产业的健康快速发展.本文运用Grice的合作原则和Verchueren的顺应理论对中国日报上有关旅游新闻中的模糊语进行语用分析,其结果表明合理运用模糊语能够达到更好的交流效果,然而由于旅游新闻的特殊性,其模糊语的种类比较单一.
Abstract
Recently, tourism has given rise to the emergence and flourish of travel news.Compared with foreign countries, Chinese media still needs to play a conducting role in reporting the tourism so as to bring out a healthy and rapid development d the tourism industry.The paper analyzes the fuzzy language in the China Daily' s travel news from the perspectives of Grice' s Cooperative Principle and Ver-chueren's Adaptation Theory.This study indicates that the proper use of the fuzzy language can achieve better effect of communication.However, due to the speciality of travel news, there are not many types of fuzzy language in this field.
关键词
模糊语/旅游新闻/合作原则/顺应论Key words
fuzzy language/travel news/cooperation principle/adaptation theory引用本文复制引用
出版年
2015