Currently,there are relatively few studies on e-commerce live discourse from the perspec-tive of interactional linguistics.This study takes the live discourse of a top livestream host on the first day of the 618 pre-sales as the corpus,and explores the turn-taking strategies of livestream hosts in the live interaction with the theoretical bases of interactional linguistics and conversational analysis.The study finds that:(1)The host takes the turn by actively picking up and interrupting strategies;(2)The host holds the turn by using utterance incompletor and repetition strategies;(3)The host yields the turn by designating the next speaker and the addressee's self-selection strategies.
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