Research on the Construction of New Media Platform in Hospital Library and its Optimization Strategy
The emergence of new media has a profound impact on the service mode of hospital library.This paper introduces the concept and characteristics of new media,and expounds the integration of new media into the service of hospital library,which brings a series of research,practice and development opportunities for the development of hospital library.Taking this as an opportunity,the hospital library makes full use of the information platform technology of the new media platform to explore the new model of reader service through in-depth interpretation of user needs,planning high-quality theme columns,optimizing platform visual effects,expanding information promotion channels,strengthening data analysis and evaluation,and establishing professional operation teams.With rich and colorful resource content and flexible and novel forms of expression,the digital culture service level of hospital library is improved.
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