Exploration of development planning strategies for a district hospital in Beijing based on SWOT analysis
Taking Beijing Xicheng Distric Guangwai Hospital,a third level hospital in Xicheng District,Beijing,as an example,the SWOT method is used to analyze the advantages and disadvantages of its internal conditions,opportunities,and threats of its external environment,and to explore the opportunities and challenges that Beijing Xicheng Distric Guangwai Hospital faces in its development.Based on the hospital's sound organiza-tional structure,complete functional settings,high emphasis on talent,implementation of salary system reform,and good cultural and historical background,relying on national policy support,implementation of a hierarchical diagnosis and treatment system,external opportunities for strong location advantages,overcoming internal disadvantages such as low management level,insufficient advantages in key disciplines,lack of high-level talents,unreasonable management personnel structure,and outdated hardware environment,avoiding external threats from medical and health sys-tem reform,medical competition difficulties,and performance evaluation of public hospitals,strategic development planning strategies are proposed to enhance management capabilities at a high level,enhance innovation capabilities at a high level,gather outstanding talents at a high level,and build a high-quality hospital cultural circle.Through the above,it provides reference for improving hospital strategic management,conducting hos-pital strategic analysis,and clarifying hospital development strategies.
High quality developmentDevelopment planningStrategic managementSWOT analysis