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数据隐私保护的反垄断法剖析:适用困境与纾解之道

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在平台经济背景下,传统隐私权无法满足个人对其个人数据控制的需求,因此,数据隐私的概念应运而生.隐私作为重要的竞争参数,属于消费者福利的一个关键维度,可以被视为消费者支付的对价或是质量的体现,从而纳入反垄断法的竞争分析范畴.然而,数据隐私保护与效率、创新之间的平衡相当复杂,隐私保护在一定程度上可能会限制数据流动;隐私保护法和反垄断法在数据隐私保护领域的交叉也带来了规则竞合的难题;数据隐私的损害难以量化,传统反垄断法的价格中心方法无法直接适用.欲纾解此困境,应当首先确立审慎干预的适用原则,树立市场竞争与隐私保护的兼顾目标;根据侵犯数据隐私的具体行为和情景适用规制方式,合理权衡所涉利益的保护需求;在此基础上优化隐私保护分析工具,创新反垄断法保护的理论工具.
The Dilemma and Solution of Data Privacy Protection from the Perspective of Antitrust Law
In digital era,the platform economy,powered by rapid technological advancements such as the Internet,big data,and artificial intelligence,has fundamentally transformed the global stage.Personal data has gained un-precedented importance,become a critical factor in business competition and sparked essential discussions about data privacy.This transformation signifies a shift in economic interactions and consumer engagement in a world driv-en by digital technology,where effective data management and privacy have become paramount concerns for enter-prises,regulators,and consumers.The traditional concept of privacy rights,once conceived in a period of limited interconnectivity,is now being outstripped by the multifaceted challenges of the digital economy.This has given rise to a deeper understanding of data privacy,elevated it to a central aspect of consumer rights and a vital factor influ-encing market dynamics.Data privacy is becoming a key determinant of product and service quality,profoundly af-fecting consumer decisions and shaping business practices.This pivotal role of data privacy has necessitated its inte-gration into the heart of antitrust law and competition analysis,underscored its critical influence in molding market behaviors and formulated regulatory strategies in digital era.This evolution in the understanding of data privacy re-flects a broader societal shift toward greater recognition of the importance of personal data protection,calls for upda-ting legal and regulatory frameworks and business models to prioritize privacy in a world increasingly connected by digital technology.The challenge of balancing data privacy with market efficiency and innovation is a multifaceted issue that presents considerable complexities.Overly stringent privacy regulations may impede the free flow of data,which is essential for healthy competition and innovation,and is vital for economic growth and technological ad-vancement.This complexity is heightened by the intersection of privacy laws and antitrust regulations,which often have divergent objectives and methodologies,potentially lead to conflicts in their practical application.Additionally,the task of quantifying the impacts of data privacy breaches poses a significant obstacle,as this does not align well with traditional antitrust methodologies that are predominantly focused on pricing dynamics.This prob-lem demands a nuanced and carefully considered approach,aiming to reconcile the need for robust privacy protec-tions while ensuring the vitality and dynamism of a market driven by innovation.This approach requires a balanced consideration of privacy rights,economic growth,and technological progress,in order to ensure that they can coex-ist and complement each other in a rapidly evolving digital landscape.It is essential to establish prudent intervention principles that carefully balance the need for competitive markets with robust privacy protections.Regulatory strate-gies must be flexible and tailored to specific instances of data privacy infringement,in order to balance individual privacy concerns against the broader requirements for market functionality and continuous innovation.Further,it is crucial to enhance and adapt the analytical tools used for assessing privacy protections.Traditional methodologies must evolve to effectively address the unique challenges posed by data privacy in the digital economy.Additionally,developing innovative theoretical frameworks within antitrust law is vital.These frameworks should adeptly navigate the intricate relationships among consumer rights,market competition,and privacy protection,in order to ensure that efforts to maintain market efficiency do not undermine fundamental privacy rights.This comprehensive strategy aims to harmonize the protection of personal data privacy with the dynamics of market competition and innovation.It seeks to ensure balanced and sustainable development in the digital economy,reflecting the evolving nature of tech-nology,law,and consumer rights in an interconnected world.

datadata privacyprivacy protectiondigital platformantitrust law

林燕萍、罗丹睿

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华东政法大学 国际法学院,上海 200042

数据 数据隐私 隐私保护 数字平台 反垄断法

国家社会科学基金青年项目(2022)

22CFX079

2024

中国海商法研究
中国海商法协会 大连海事大学

中国海商法研究

CSTPCDCHSSCD
影响因子:0.391
ISSN:1003-7659
年,卷(期):2024.35(1)
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