Opportunities and Challenges of Science and Technology Communication in the Era of Artificial Intelligence Generated Content:Analysis Based on Science and Technology Communication System
Based on the analysis framework of the science and technology communication system,this paper systematically explores the opportunities and challenges brought by Artificial Intelligence Generated Content(AIGC)to science and technology communication.From the perspective of technological enablement,AIGC profoundly empowers various communication links,triggering a profound transfor-mation of the science and technology communication mode,and promoting the efficient and precise process of the science and technolo-gy communication system.From the perspective of technological empowerment,AIGC empowers various communication subjects,fun-damentally changing the power structure of science and technology communication,and promoting the democratization and decentraliza-tion process of the science and technology communication system.From the perspective of technological responsibility,AIGC also brings a series of technical ethical dilemmas and social ethical risks.In the future,it is necessary to continuously strengthen the self-discipline of the AIGC industry,promote the deep integration of open science and AIGC technology,strengthen the supervision of key application areas,and continuously improve the scientific literacy and digital ethics literacy of the whole people.
Artificial Intelligence Generated Content(AIGC)Science and technology communication systemCommunication subjectCommunication modelDigital ethics
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