Research and Prospect on the Operation and Management Model of Agricultural Parks in the New Era—Based on the PEST Analysis Framework
In the new era,agricultural development has begun to shift from focusing on yield to pursuing a development model that emphasizes both yield and quality.The types of agricultural production are becoming increasingly diverse,and the pace of modernization transformation is gradually accelerating.The operation and management of agricultural parks are also becoming more complex and diversified,and their level has become an important factor affecting the competitiveness of parks.At present,there is relatively little research on the systematization of agricultural park operation and management by domestic and foreign scholars.Some scholars analyzed the impact of location on agricultural parks from an economic perspective,while others clarified the importance of operational strategies for agricultural parks from a management perspective.Based on this,a systematic study was conducted on the operation and management of agricultural parks,summarizing the main modes of operation and management,analyzing the main problems in the operation and management process,proposing optimization paths for operation and management under the PEST analysis framework,and predicting the direction of agricultural park operation and management.This is of great significance for the healthy development of agricultural parks,sustainable development of agriculture and rural areas,and rural revitalization.
agricultural parksoperation and managementmanagement modePEST analysis
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