中国轻工教育2024,Vol.27Issue(4) :28-32,55.

高校文化产品设计赋能乡村振兴的路径探析

Paths to Rural Revitalization Empowered by Cultural Product Design in Universities

吴杨 周玉翠
中国轻工教育2024,Vol.27Issue(4) :28-32,55.

高校文化产品设计赋能乡村振兴的路径探析

Paths to Rural Revitalization Empowered by Cultural Product Design in Universities

吴杨 1周玉翠2
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作者信息

  • 1. 天津理工大学马克思主义学院,天津 300384
  • 2. 天津理工大学聋人工学院,天津 300384
  • 折叠

摘要

高校文化产品设计在乡村振兴中承担着传承乡村的传统文化、树立乡村品牌形象、推动乡村产业转型的重要角色,但是在高校文化产品设计赋能乡村振兴的过程中还存在着产品同质化严重,缺乏创新性,产品设计未能满足消费者需求等现实困境.研究力求通过解析多个成功案例探索高校文化产品设计赋能乡村振兴的有效路径.

Abstract

Cultural product design in universities plays an important role in inheriting the traditional rural culture,creating the image of rural brand and promoting the transformation of rural industry.However,in the process of cultural product design to empower rural revitalization,there still exists such problems as the serious homogeneity of products,the lack of innovation and the failure of product design to meet the needs of consumers.In response to these existing problems,in this article we attempt to explore effective ways for university cultural product design to empower rural revitalization,by analyzing multiple successful cases of university cultural product design empowering rural revitalization.

关键词

高校/文化产品设计/乡村振兴/路径

Key words

university/cultural product design/rural revitalization/path

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出版年

2024
中国轻工教育
天津科技大学

中国轻工教育

影响因子:0.498
ISSN:1673-1352
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