企业竞争战略与管理层策略性业绩:基于管理层业绩预告的分析
Corporate competitive strategy and strategic forecasts:An analysis based on management's earnings forecast
操巍 1吴忧 1叶珊2
作者信息
- 1. 中南财经政法大学会计学院,湖北 武汉 430073
- 2. 中国铁塔有限公司苏州分公司,江苏 苏州 215004
- 折叠
摘要
从战略管理理论出发研究竞争战略对管理层盈利预测策略的影响.结果表明,采取差异化战略的企业更可能自愿披露盈利预测信息,然而预测偏差较大并更倾向于披露悲观消息.机制检验表明经营风险在差异化战略影响盈利预测中起中介作用.进一步研究发现,在国有企业和金融化程度较强的样本中,差异化竞争战略和盈利预测偏差的关系被显著弱化.
Abstract
Based on the theory of strategic management,this paper studies the influence of competitive strategy on management earnings forecasting strategy.The results show that companies adopting differentiated strategies are more likely to voluntarily disclose earnings forecast information,but the forecast deviation is larger,and they are more inclined to disclose pessimistic news.The mechanism test shows that business risk plays an intermediary role in the impact of differentiation strategy on earnings forecast.Further study found that in the samples of state-owned enterprises and strong financialization degree,the relationship between differentiated competitive strategy and earnings forecast deviation was significantly weakened.
关键词
竞争战略/盈利预测/经营风险Key words
competitive strategy/earnings forecast/business risk引用本文复制引用
基金项目
国家自然科学基金青年基金(71302193)
出版年
2024