With the continuous growth of China's total feed output value,market competition among feed enterprises is gradually intensifying,and problems such as unsold products and weak profits have emerged.In this context,in order for feed enterprises to adapt to the fierce market environment,it is necessary to deeply analyze the external manifestations and underlying reasons for intensified competition among feed enterprises,and comprehensively consider advantages,disadvantages,opportunities,and threats from the perspective of marketing strategy.Only in this way can feed enterprises further optimize their marketing strategies and help them achieve sustainable development.
关键词
竞争加剧/饲料企业/市场营销战略/竞争力
Key words
intensified competition/feed enterprises/marketing strategy/competitive power
维普
万方数据