Research on the Construction of Reading Promotion Model in Hospital Li-braries Based on 5W1H Analysis Method
This article introduced the basic concepts of the 5W1H analysis method and its importance in reading pro-motion.The article determines the main readership groups of hospital libraries and their needs through"Who"analy-sis,and designs promotion content and builds library resources through"What"analysis.Determine the best time and place to promote in the"When"and"Where"analysis.Finally,through"Why"and"How"analysis,we explore the motivations,goals and effective promotion methods of promotion,as well as how to carry out continuous improvement and evaluation.This model aims to improve the reading promotion effect of hospital libraries,promote readers'reading interest and knowledge acquisition,and provide theoretical and practical guidance for reading promotion in hospital li-braries.
5W1HReadingHospital libraryUser behaviorPromotion model