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平台慈善:从技术赋能到组织变革

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近年来,慈善组织作为慈善事业的发展主体受到数字技术的影响日益深刻,呈现出技术赋能到组织变革的趋势."技术一组织"关系变迁是驱动慈善组织变革的关键因素,且呈现触发解冻、调整适应、反向作用三个阶段的特征.通过对多个基金会数字化转型的案例分析发现,技术赋能组织功能优化和效率提升所引致的科技与人文的目标摩擦、技术快速迭代与技术应用能力弱的嵌入矛盾、柔性业务流程与刚性组织结构的调适不足等触发组织解冻;随之组织在战略、协作和结构三个层面进行调整适应,促成了平台慈善组织形态的出现;最终,组织的实践与治理需求在项目推广、数据开发、评估激励三个维度反向作用于技术规则.
Platform Philanthropy:From Technology Empowerment to Organizational Change
]Recently charitable organizations,as the main body of the development of philanthropy career,have been increasingly affected by digital technology,showing a trend from technological empowerment to organizational change.The change of"technology-organization"relationship is the key factor driving the change of charitable organizations,and presents the characteristics of three stages of triggering unfreezing,adjusting and adapting,and reverse action.Through the analysis of several foundations'digital transformation cases,it is found that the friction between technology and humanities,the embedded contradiction between the rapid iteration of technology and the weak application ability of technology,and the insufficient adaptation between flexible business process and rigid organizational structure,triggered the unfreezing of organizations;and then the organization adjusted and adapted at the three levels of strategy,collaboration,and structure,which contributed to the emergence of platform charity organizations.In the end,the practice and governance needs of the organization are reversed in the three dimensions of project exposure,data development,and evaluation incentives to the technology rules.

digital technologytechnology empowermentorganizational changeplatform charity organization

徐越倩、周玉芳、郁建兴

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浙江工商大学英贤慈善学院,杭州310018

浙江工商大学党委

浙江大学社会治理研究院,杭州310013

数字技术 技术赋能 组织变革 平台慈善组织

国家社会科学基金项目国家社科基金重大项目教育部哲学社会科学研究重大专项

23BZZ08823&ZD1812023JZDZ036

2024

中国行政管理
中国行政管理学会

中国行政管理

CSTPCDCSSCICHSSCD北大核心
影响因子:2.082
ISSN:1006-0863
年,卷(期):2024.40(4)
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