摘要
目的 探究全国各地居民对中医药的认可度及对中医药科普的需求情况,根据中医药科普工作中存在的问题为相关工作的健康发展提供参考建议.方法 于2021年10月-12月对全国常住人口进行调查,调查主题以我国居民对中医药总体认知、中医药内容需求、中医药内容获取方式、中医药科普现存问题、中医药科普发展建议的5方面为主.结果 共回收有效问卷5868份,其中86.37%(5068/5868)的受访者会使用中医方法保健养生,70.89%(4160/5868)更倾向于传统线下科普形式,61.15%(3588/5868)认为中医药科普信息广告包装太多、难辨真伪.结论 做好中医药科普工作不仅要丰富科普内容,更要保证科普知识的权威科学,实现大众需求和中医药科普服务的精准对接.
Abstract
Objective To explore the recognitions of traditional Chinese medicine(TCM)and the demand for popular science of TCM among residents across the country,and to provide reference suggestions for the healthy development of TCM science popularization according to the existing problems.Methods From October to December 2021,the survey was conducted among the permanent popu-lation of China.The survey topics included the general cognition of Chinese residents on TCM,the demand for TCM content,the way to obtain TCM content,the existing problems of TCM science popularization,and the suggestions for the development of TCM science popularization.Results A total of 5868 valid questionnaires were collected,of which 86.37%(5068/5868)of the respondents would use TCM methods for health care,70.89%(4160/5868)of the respondents preferred the traditional offline science popularization form,and 61.15%(3588/5868)of the respondents thought that TCM science popularization information advertising packaging is too much,it is difficult to distinguish the authenticity.Conclusion To further improve the popular science of TCM,we should not only enrich the content of popular science,but also ensure the authority of popular science knowledge,and realize the accurate connection between public needs and popular science services of TCM.