Current Situation and Countermeasures of the Integrated Development of Non-Material Cultural Heritage Tourism under the Background of"Internet+":A Case Study of Nanxun Ancient Town
Based on the background of"Internet+"technology development,this paper takes Nanxun ancient town as a field case to investigate and study the development status of its intangible cultural heritage in the context of tourism industry and Internet integration,and finds that it has imperfect infrastructure construction,lack of characteristics of intangible cultural heritage publicity,intelligent network platform construction Not sound and other issues,which put forward to improve the construction of supporting facilities,play local intangible cultural heritage cultural advantages,the development of"play+research"unique travel mode,strengthen the construction of intelligent services for the implementation of intangible cultural heritage and intelligent tourism integration development path,with a view to"Internet+"background of the Nanxun"background of the Nanxun ancient town of intangible cultural heritage wisdom and cultural tourism to provide new ideas for the follow-up of the relevant construction to provide reference.
Internet+intangible cultural heritagetourismintegrated developmentNanxun ancient town
NETL
NSTL
万方数据
