Activation and Utilization of Cultural Route Heritage:Experience and Enlightenment from Europe
As the birthplace of cultural routes,Europe is leading in cultural route heritage practice in the world,among which the activation and utilization of cultural route heritage is especially successful.Through the provision of tourism and educational activities,cultural routes recognized by the Council of Europe have realized multiple values including economic,educational,cultural and political values,which has had a profound impact on the development of Europe.The successful experience of activation and utilization of the European cultural routes can be summarized as follow:coherent and multil-ayered management system,culture-oriented concept of activation and utilization,flexible and diversified models of tourism development,future-oriented heritage education activities,substantial involvement of local community,and promotion based on digital platforms.On the basis of these experiences,this paper puts forward corresponding suggestions to promote the activation and utilization of cultural route heritage in China.
cultural routes of the Council of Europecultural route heritageactivation and utilization of cultural heritage
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