Exploratory research on the elderly user experience of Smart Tourism Information Service
Since the 1990s,the size of the elderly population has been expanding,and the aging population structure has become a long-term situation in China.With the enrichment of travel experience,elderly users prefer higher quality and personalized tourism in-formation services.To resolve the contradiction between the digital supply of the young society and the demand for economic develop-ment in elderly society,this paper focused on silver consumers known as the"Third Age".And this paper tried to combine qualitative and quantitative methods to demonstrate the different needs of elderly users for Smart Tourism Information Services at different stages.Based on the construction of a user experience map,this paper used the DEMATEL method to identify the key elements of the elderly user experience in Smart Tourism Information Services.The research showed that:①There were 13 dimensions of emotional experience of the elderly users in using Smart Tourism Information Services.There were 7 dimensions of positive emotional experience and 6 dimen-sions of negative emotional experience.The positive emotional experience dimensions of elderly users mainly included interested,excit-ed,enthusiastic,proud,inspired,active,and attentive.The negative emotional experience of elderly users included distressed,upset,irri-table,alert,afraid and nervous.The key elements for the experience of the elderly users in Smart Tourism Information Services consisted of seven major elements;Perceptibility,Reliability,Operability,Comprehensibility,Compatibility,Security and Convenience.Operability and Convenience were the core elements for enhancing the experience of elderly users in Smart Tourism Information Services.
smart tourismtourism information serviceselderly usersuser experience map