乡村振兴视域下新质生产力赋能文旅深度融合:科学问题与战略路径
Empowering integration of culture and tourism with new quality productive forces from the perspective of rural revitalization:Scientific issues and strategic paths
王金伟 1黄震方 2王兆峰 3明庆忠 4吴志才 5李燕琴 6苏明明 7徐冬 8周成 9张科 10刘蕾 11王博文 5罗湘阳6
作者信息
- 1. 北京第二外国语学院旅游科学学院,北京 100024;中国科学院地理科学与资源研究所,北京 100101
- 2. 南京师范大学地理科学学院,南京 210023
- 3. 湖南师范大学旅游学院,长沙 410081
- 4. 云南财经大学旅游文化产业研究院,昆明 650021
- 5. 华南理工大学旅游管理系,广州 510006
- 6. 中央民族大学管理学院,北京 100081
- 7. 中国人民大学生态环境学院,北京 100872
- 8. 扬州大学旅游烹饪学院,扬州 225127
- 9. 山西财经大学文化旅游与新闻艺术学院,太原 030006
- 10. 南昌大学旅游学院,南昌 330031
- 11. 北京第二外国语学院旅游科学学院,北京 100024
- 折叠
摘要
文旅融合是中国式现代化建设的重要组成部分,而新质生产力是激发生产要素活力,推动文旅产业融合创新发展的核心动力.在乡村振兴战略背景下,强化新质生产力赋能文旅深度融合已成为加快建设旅游强国和推进农业农村现代化的科学议题.本文基于区域经济、乡村地理、旅游地理、数字经济等多元视角,围绕乡村振兴视域下新质生产力赋能文旅融合的理论逻辑、科学问题、现实挑战、实践路径、未来趋势等问题展开讨论.研究发现:①新质生产力是推动文旅深度融合和乡村全面振兴的战略引擎;②新质生产力是重塑文旅资源观并赋能遗产保护传承的核心动能;③数字乡村建设是新质生产力赋能文旅深度融合发展的重要依托;④专业人才培养是新质生产力赋能文旅深度融合发展的根本保障;⑤技术创新与政策支持是新质生产力赋能文旅深度融合的关键支撑.通过本文不仅能够进一步深化对新质生产力赋能文旅深度融合相关问题的理论阐释,而且也能为相关管理者制定产业政策和发展战略提供决策参考.
Abstract
The integration of culture and tourism is an important part of Chinese modernization,and new quality productive forces are the core power to stimulate the vitality of factors of production and promote the integration and innovation of culture and tourism industry.Under the background of rural revitalization strategy,the empowerment of integration of culture and tourism through new quality productive forces has become a significant practical demand and scientific issue to acceler-ate the construction of a strong tourism country and promote the modernization of agriculture and rural areas.Based on the multiple perspectives of regional economy,rural geography,tourism geog-raphy and digital economy,this paper discussed the theoretical logic,scientific problems,practical challenges,practical paths and future trends of the integration of culture and tourism enabled by new quality productive forces from the perspective of rural revitalization.The following are the summary of the key findings:(1)New quality productive forces are the strategic support to promote the deep integration of culture and tourism and the comprehensive rural revitalization.Meanwhile,this process faces theoretical dilemmas and practical challenges.(2)New quality productive forces are the driving force for reshaping the concept of cultural and tourism resources and empowering heritage protection and inheritance.(3)Digital village construction serves as an important support for new quality productive forces to empower the deep integration and development of culture and tourism.(4)Professional talent cultivation is the fundamental guarantee for new quality productive forces to empower the deep integration and development of culture and tourism.In the future,spe-cial attention should be paid to cultural and tourism professionals,digital technology experts,and residents.(5)Technological innovation and policy support are the key supports for new quality pro-ductive forces to empower the deep integration and development of cultural and tourism industries.This study not only deepens the theoretical interpretation of issues related to the deep integration of culture and tourism empowered by new quality productive forces,but also provides decision-mak-ing references for relevant policy makers to formulate industrial policies and development strategies.
关键词
乡村振兴/新质生产力/乡村旅游/文旅融合/数字文旅Key words
rural revitalization/new quality productive forces/rural tourism/integration of culture and tourism/digital cultural tourism引用本文复制引用
出版年
2024
NETL
NSTL
万方数据