The Research of Course Reform on"Pharmaceutical Market-ing"Based on Pharmaceutical Market Environment and Post Occupation Ability
With the aging population and the development of big data technology,the pharmaceutical market has undergone new changes.Under fierce market competition,enterprises are looking forward to high-quality pharmaceutical marketing talents.Therefore,as the core course of drug operation and management,"Pharmaceutical Marketing"should be closely integrated with the pharmaceutical mar-ket environment,enrich teaching content,connect with the optimization training projects of pharmaceutical marketing positions,actively implement course ideological and political education,cultivate students'good professional qualities,and achieve course objectives through various teaching methods such as blended online and offline teaching,task oriented teaching,and industry expert classroom participation,to cultivate pharmaceutical talents that are more in line with market demand.