Exploring Tourists'Low-carbon Cognition and Influencing Factors from the Dimension of Education Level
The cognition of low-carbon tourism among tourists is closely related to education level.In this study,the degree of coordination of low-carbon cognition with different educational levels is assessed by the coupling model in Wutai Mountain,and the effect of each factor on low-carbon cognition is analyzed by the geographical detector.The results show that:(1)The six cognition aspects of low-carbon tourism gradually transition from the level of in-termediate coordination to good coordination with the advancement of the education level.Both the low-level and lower-level tourists belong to the lag type of low-carbon visiting cognition,and the higher-level tourists belong to the lag type of low-carbon shopping cognition,while the high-level tourists show the lag type of low-carbon food cogni-tion.(2)According to the individual factors and interactive effects in the geographical detector,each impacting fac-tor has a decisive effect on tourists'cognition of low-carbon tourism,and the effect of any two factors after interac-tion shows either a double-factor or nonlinear enhancement.The findings of this study provide valuable practical implications for helping tourism destinations to educate tourists and improve their low-carbon tourism options.At the same time,this study will provide theoretical standards for measuring tourists'cognition of low-carbon tourism,so as to enrich and improve the theoretical research related to low-carbon tourism.
low-carbon tourismcognitive differenceseducation levelmodel of coupling coordination degreeGeo-detector
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