Multi-dimensional Dialogue of News Dissemination Subject and Its Behavioral Strategies
News production and dissemination is a"dialogue"between journalists representing the news media and social factual information.In the era of new media,the news communication dialogue is a two-way communication mode compared to the traditional one-way report.In the current news communication activities,the dialogue among news communication subjects is mainly distributed and constructed at five levels:the dialogue between news communication subjects and factual subjects,the dialogue between news com-munication subjects and news parties subjects,the dialogue between news communication subjects and textual subjects,the dialogue between news communication subjects and audience subjects,and the dialogue between news communication subjects and intelligent ro-bot subjects,gradually forming five basic patterns.In the era of globalization and new media,the dialogue among news communication subjects is mainly reflected in many kinds of forms and new types,such as cross-context dialogue,cross-culture dialogue,cross-time-and-space dialogue,cross-media dialogue,and cross-text dialogue.